The Beginning

The energy drink was invented, many have speculated where and when, but that's not the point, the energy drink was invented. The idea and concept spread throughout the globe, finding anybody needing a little extra, a little extra of whatever it was they needed.

2006

Red Devil became one of the first world wide energy drink companies to recognize the success of the 16 oz cans and developed our new look.

1995

That is… until the emergence of Red Devil. Born in 1995 in a lab in the Netherlands, the energy drink was changed forever. Never wanting to compromise, Red Devil began its global presence. Have your energy and enjoy it too.

2007

Thanks to a partnership between Red Devil and Impulse One, Red Devil can finally be enjoyed in the USA!

2004

Red Devil remains the Number 1 energy drink in Russia, and establishes itself as the Number 2 energy drink in E.U. countries such as the Netherlands and Luxembourg. With a buyout from Britvic, the UK Pepsi distributor, Red Devil becomes the number 2 energy drink in the UK. We continue our rapid global expansion.

Now

RED DEVIL is here!