About

Forming a strategic partnership in January 2007, Red Devil and Impulse One began their journey, which they hope takes them to the top of the United States energy drink game.

Red Devil has the energy to exceed, vitamins to vitalize, and, at last, the taste to actually ENJOY. After 12 strong years in over 60 countries, after too many years of bitter taste for US consumers, Red Devil is finally coming here in a big way.

Give it a try and you will understand why we are Europe's preferred energy drink and why you will never have to settle for bad taste again...have your energy and enjoy it too.